Glossary

Warp's Glossary

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Warp's Solutions

Store Replenishments

Transform unpredictable deliveries into scheduled, efficient operations that maximize sales and minimize disruption.

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FlowSkip

Combine LTL and parcel on the same truck to bypass sort centers, reduce costs, and deliver faster with fewer damages.

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Big & Bulky Final Mile

Premium delivery solutions for large items with live tracking, guaranteed appointments, and white glove service.

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Pool Distribution

Consolidate fragmented LTL shipments into optimized truckloads with regional pool points. Reduce freight spend by up to 35%.

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LTL (Less-Than-Truckload)

Tech-powered LTL shipping with transparent per-pallet pricing, fewer touchpoints, and real-time visibility. Reduce freight spend by up to 30%.

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Inbound Vendor Consolidation

Consolidate shipments from multiple vendors with milk-run pickups and cross-dock consolidation. Reduce inbound freight costs by up to 30%.

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Zone Skipping

Bypass traditional sort centers with zone skipping. Reduce shipping costs by 10–20%, speed up deliveries, and lower damage rates.

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Terms

Transportation Layers

First Mile

The pickup leg, moving freight from the vendor or manufacturer to a DC or cross-dock.

Middle Mile

The segment of transportation between the origin warehouse or fulfillment center and the final delivery node (store, cross-dock, or local hub). Warp dominates this layer.

Linehaul

The long-distance move between two nodes (for example, from a Dallas FC to a Chicago cross-dock).

Backhaul

The return trip of a truck after a delivery. Maximizing backhaul utilization reduces cost per mile.

Final Mile (Last Mile)

The final leg of delivery to the consumer’s home or store. Typically parcel or white-glove delivery.

Network & Infrastructure

Cross-Dock

A facility where inbound freight is sorted, scanned, and quickly re-loaded for outbound delivery with no long-term storage. Warp runs a national network of 50+ cross-docks.

Pool Point / Pool Distribution Center (PDC)

A shared regional hub used to de-consolidate freight and distribute to multiple stores. Think of it as a shared mini DC close to the final destination.

Zone Skip / FlowSkip
(Warp Term)

Bypasses multiple parcel sort centers by consolidating regional volume into a single long-haul injection near the destination zone, enabling faster, cheaper deliveries and higher AOV/CLTV.

Consolidation

Combining multiple shipments from the same or different origins into a single move to improve cost efficiency.

De-consolidation

Breaking down large linehauls into smaller shipments for local delivery.

Freight Types

LTL (Less-Than-Truckload)

Freight that does not fill a full trailer. Carriers consolidate shipments from multiple customers. Warp modernizes this with tech-powered visibility.

FTL (Full Truckload)

A single customer's freight fills an entire trailer. Often fastest and most direct but more expensive at lower density.

Parcel

Small package networks such as UPS, FedEx, and USPS. Great for eCommerce, expensive for store replenishment.

Cargo Van / Box Truck / 53-Foot Trailer

Vehicle types Warp dynamically deploys depending on density, weight, and route economics.

Technology & Visibility

TMS (Transportation Management System)

Software that plans, executes, and optimizes freight movements. Warp's tech replaces legacy TMS.

Scan Compliance

Ensuring every carton, pallet, or SKU is scanned at each node, vital for visibility and claims reduction.

OTP / OTD

On-Time Pickup / On-Time Delivery. Key reliability metrics measured in percentage.

API / EDI Integrations

Technical connections between Warp and shippers' systems for automated updates and label generation.

Retail & Replenishment

Store Replenishment

Recurring shipments of product from a DC or vendor to retail stores to maintain shelf inventory.

Mall Delivery / White Glove

Inside delivery via mall docks, often with liftgates, dunnage removal, and signature capture. Warp specializes in this.

Sell-Through Rate

Percentage of inventory sold versus stocked. Faster replenishment improves this metric.

Markdowns

Price reductions caused by late or inaccurate deliveries. Warp's reliability helps avoid them.

Economic & Strategic Terms

Cost-to-Serve

Total logistics cost per unit sold including transportation, handling, and damage. Warp helps lower this.

Margin Protection

Reducing claims, damages, and rework to preserve gross margin.

Average Order Value (AOV)

Average revenue per customer order. Faster delivery improves AOV by increasing basket size.

Customer Lifetime Value (CLTV)

Total long-term revenue per customer. Delivery speed and reliability directly increase it.

Network Density

Volume concentration in a geography. Higher density equals lower cost and better routing options.

Operational Concepts

Hub-and-Spoke Model

Central hub with smaller spokes feeding local markets. Warp's digital version enables flexibility without fixed assets.

Dynamic Routing

Real-time optimization of routes and vehicle assignment based on cost, capacity, and location.

Touchpoints

Each time freight is handled. Every touch increases damage risk and cost. Warp minimizes touches.

Direct Injection

Sending shipments directly into a downstream carrier's or parcel network's regional hub. Often used in zone skipping.

Accessorials

Extra service fees such as liftgate, inside delivery, and appointment scheduling. Pool distribution helps consolidate these costs.

Sustainability & Modernization

Empty Miles

Truck miles traveled without freight. Warp's AI routing reduces them for efficiency and emissions.

ESG Impact

Environmental, Social, and Governance goals. Many brands care about carbon reduction per shipment.

Digital Freight Network

A network powered by technology, not terminals, enabling on-demand capacity and visibility. Warp's core identity.

Warp-Specific Core Concepts

Middle Mile at Warp

The heartbeat of American commerce. Movement of freight between origin and destination nodes. Warp owns this layer with a tech-powered digital hub-and-spoke network.

Warp Cross-Dock

Tech-orchestrated nodes scanning every pallet, carton, and SKU to create real-time visibility. Fast, precise, and optimized for minimal touch.

Warp Pool Distribution

Dynamic routing, multi-vehicle flexibility, and carton-level scan events for precise store replenishment at lower cost and faster speed.

Warp FlowSkip

Consolidates at origin, linehauls directly to destination markets, and injects regionally, cutting cost, transit time, and touches.

Digital Hub-and-Spoke

Flexible spokes feeding shared digital hubs coordinated by AI. Scales elastically across markets and modes.

Glossary

Glossary

Glossary

Glossary

Store Replenishments

FlowSkip

Big & Bulky Final Mile

Pool Distribution

LTL (Less-Than-Truckload)

Inbound Vendor Consolidation

Zone Skipping

First Mile

Middle Mile

Linehaul

Backhaul

Final Mile (Last Mile)

LTL (Less-Than-Truckload)

FTL (Full Truckload)

Parcel

Cargo Van / Box Truck / 53-Foot Trailer

TMS (Transportation Management System)

Scan Compliance

OTP / OTD

API / EDI Integrations

Store Replenishment

Mall Delivery / White Glove

Sell-Through Rate

Markdowns

Cost-to-Serve

Margin Protection

Average Order Value (AOV)

Customer Lifetime Value (CLTV)

Network Density

Hub-and-Spoke Model

Dynamic Routing

Touchpoints

Direct Injection

Accessorials

Empty Miles

ESG Impact

Digital Freight Network

Middle Mile at Warp

Warp Cross-Dock

Warp Pool Distribution

Warp FlowSkip

Digital Hub-and-Spoke

Stop Paying for a Broken Freight System